Benefits for the publisher

Digital publications increase your webpage visit frequency, thus broadening the audience for your content—magazines, catalogues and corporative publications. As a result, the number of readers and subscribers of your online editions increases.

Digital publications enable attainment of new target groups, and new audiences on a global scale.
Interactive contents keep the reader attention on your webpage for longer, increasing the opportunities for sales.

• You do not have to ask the readers to visit a certain webpage; you rather “take” them there via a strategically positioned hyperlink.
• You no longer have to ask your clients to write you, as a new e-mail with your e-mail address is automatically opened for them.
• You do not have to wait for coincidental orders of random visitors of the page, as by giving the users sufficient interactive stimulation, you increase the sales opportunities at the time of webpage visit.

By using the feedback on e-reading habits, you can accentuate the most interactive contents and attach links, teasers, banners and other selling elements.

With e-publications, you save the costs for printing and distribution.
Moreover, all old publications are saved and chronologically ordered in one place, thus enabling access to archived content.
Finally, by using eDition® tools, the publishers of online publications have greater potential to generate income from sales of the online advertising space within their e-publication.

By choosing eDition®, you will also support the environment, as by dispensing with printed materials you preserve forests, nature and the planet...

Benefits for advertisers

Digital publications enable you to choose your advertising space around the most popular content. Now you can also advertise at the most attractive positions in newspapers—the first or last page in digital publications—which is accessible to more than one advertiser.

Advertisements in digital editions can be interactive and dynamic, thus much more interesting and appealing to the reader. Consequently, they will attract more attention and increase clickability, resulting in potential sales.
All classical characteristics of the “paper” edition are available in the form of digital magazines and catalogues.

Benefits for the user

You can access digital publications anytime, anywhere, 24 hours a day, seven days a week.
Reading digital editions is more fun, more interesting, offers more interactivity and all benefits of the Internet media.
Of course, you can still flip through pages as in the classic edition—by using a mouse, moving between pages, or jumping to a particular page. However, owing to the in-built technology, you can interact with the content, access additional information via hyperlinks or even hear sounds...  
Contents of digital editions can be viewed in a format that suits you best, as you can increase or decrease page size.

Searching for specific content has never been so simple: you only have to enter the words into search engine and all words that match your search are highlighted in yellow throughout the entire edition, regardless of the chosen content type—articles, advertisements or photographs... Search through content of title's archives is also available.
Chosen contents can also be shared with your friends. Send them an e-mail with a link to the chosen edition or to the part of the page you liked the most in the publication, or just share it on your profile on your favourite social media.
You can also print any content type.
The classical table of contents will guide you through the publication with highlighted contents of the chapters. Alternatively, you can create an index that will mark content you deem the most interesting.
Markers akin to "Post it" notes can be used to mark the page on which you found something interesting.

When crossing over a photograph, graph, or other content type with the mouse, additional explanation related to that content is displayed rapidly (pop-up of texts on mouse-over). Finally, access to old contents, archives and history is as simple as browsing through the latest edition.